About Us

Welcome to Premier Hotels & Resorts.

Since 1991 Premier Hotels & Resorts has built a fine reputation for offering luxury hotels and conference venues carefully situated in the mainstream of regional business and travel destinations in South Africa.

Premier Hotels & Resorts was established when current Managing Director Sam Nassimov purchased an old hotel in East London in the Eastern Cape, with a view to turning it into a boutique establishment. Offering discerning clients a home away from home, the first branded Premier Hotel was born.

From a humble 40 bedrooms, Premier Hotels & Resorts’ portfolio has grown to encompass a number of hotels and resorts throughout the country, offering more than 1 500 bedrooms and offering employment opportunities to over 1300 passionate members of staff.

As an award-winning hospitality company with over 20 years’ experience developing and managing hotels, conference centres, boutique concept hotels and restaurants, Premier Hotels & Resorts has a proven reputation for delivering superior results through forward focused ingenuity and exceptional asset management.

Premier Hotels & Resorts’ is set to continue its national expansion into hotel property development and management, providing operational expertise to steer hospitality ventures and developing partnerships that enable consumers to experience superior guest services.

Recent News

Latest News

Latest News

The latest news from Premier Hotels & Resorts. Coming soon

Press Release

Press Release

Premier Hotels & Resorts announces acquisition of Richards Bay landmark, The Richards